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Gap 1 of 14

Information → implementation

Advice is understood but never becomes an operating process

Buyer questionSupplier questionImplementation evidence

The problem

A seminar, template or diagnostic explains an expectation, yet the organisation does not translate it into tasks, ownership, records, measures and management review. The knowledge remains personal rather than institutional.

Buyers eventually test what happens in practice. A policy with no owner, evidence or corrective action cannot reliably control delivery.

Buyer question

Which parts of our requirement create implementation work that the market may underestimate?

Supplier question

Can we show who performs the process, when it happens, what record it creates and how failure is corrected?

Observable evidence

What would make confidence more reasonable?

  • approved process map
  • named ownership
  • sample records
  • review cadence
  • corrective-action log
Important: the presence of a document does not prove that the process operates. Evidence should be proportionate, current, attributable and capable of being reviewed.

A practical diagnostic

Six questions before prescribing a solution.

The questions prevent a generic template from being mistaken for implementation.

01 · EXPECTATION

What exactly is required?

Separate legal or contractual obligations, buyer preference, user need and internal aspiration.

02 · OWNER

Who is accountable?

Name the person who performs, approves and reviews the activity—not only the department.

03 · PROCESS

What actually happens?

Describe the normal sequence, decision points, exceptions, handovers and dependencies.

04 · RECORD

What trace is created?

Identify a proportionate record that can show the process was used and the result was reviewed.

05 · FAILURE

How is variation corrected?

Define how delay, error, nonconformity or poor feedback becomes corrective action rather than explanation.

06 · LEARNING

What decision follows?

Specify what management changes when the evidence shows the process is not producing the required outcome.

Sources and scrutiny

Sources informing this gap

These sources support the factual context. Market Accord's interpretation is identified separately and should be read with its stated limitations.

  • Backing your business: evidence annex Department for Business and Trade · 2026-01-09 · policy evidence Open source
  • Business Energy Advice Service pilot: impact evaluation Department for Energy Security and Net Zero · 2026-06-25 · programme evaluation Open source

Move from diagnosis to evidence.

A short scoping conversation can determine whether the next step is research, implementation, a controlled pilot, buyer engagement or no intervention at all.

Start with this gap